F.Optimal Connection Market Review Week 60
Ishai Sharon, the Head of Flower Optimal’s Roses Department, reports that the market faced numerous challenges on Mothers Day. As he points out, the main cause of this was due to the extreme bad weather in Kenya. In addition, the last two months saw the majority of flower growing regions faced long periods of heavy rainfall. This poor weather conditions according to Ishai, caused low flower production levels as well as affecting the overall quality of the flowers.
Ishai Sharon, Head of Roses Department
As Ishai continues to inform us, the rose quantity on week 18, when compared with the same week in 2017, was much lower with an average of about 14% while at the same time the price was much higher at an average of 18% over the same period. For week 19, Ishai says, “The quantity was 15% lower than what it was on week 18 in 2017.” He however notes that the price was again higher with an average of 15%.
It was also noted that the weather in Europe was very good and thus suitable for business. As a result, Ishai expects prices to stabilize significantly in the coming Tuesday. He further states, “The prices for flowers are expected to be very positive especially on this particular day.” On the other hand, with the end of the schools and Students Day in Scandinavia happening, according to Ishai, this will certainly create an extra demand for flowers right before the start of summer vacation.
Elsewhere, sales in Europe are expected to improve considerably in the coming weeks. France and Poland will be celebrating their respective Mothers Day on the 26th and 27th of May. As a result, Ishai finds that prices so far are quite good. He further points out, the coming Monday on the 21st of May will be the Pentacost Holiday weekend in Europe, therefore, all auctions will subsequently be closed.
For more information, please contact us or send an email to Ishai Sharon at ishai.sharon@optimal-connection.com
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